This week, Annie Chen, Head of advertising from DOWN Dating & Hookup App reached off to us to spread your message in regards to the brand new feature that is free they established for the application users.
She additionally shared the application development they observed throughout the entire situation that is pandemic just how this regrettable situation encouraged them to create this new feature called вЂњSnap Match.вЂќ
Listed here is precisely what Annie distributed to us:
DOWN Hookup & Dating App is the greatest and only app for users to assume control regarding the sorts of relationship they need. DOWN’s goal will be result in the globe an even more open-minded, sex-positive spot where everyone else can go to town easily minus the concern with being judged for just what they really would like.
Through the pandemic, rooms and areas became our offices and schools. Stuck in the home, it absolutely was nearly impossible to venture out and walk your pet, as well as venturing out for a romantic date. We instantly became hyper-reliant on internet dating, makes it possible for us in order to connect with individuals and never having to fulfill actually. Our stats agree with this specific, too.
Both income and users rose over 100% YoY for DOWN!
Although we’re ecstatic about the boost in our metrics, we additionally felt empathy with all the people feeling lonelier than in the past from being stuck in the home alone. All of us knew that simply swiping and matching would not be sufficient any longer. So we came up with a feature that is new match the urgent requirements of y our 8 million-plus users.
Snap Match Feature by DOWN
Snap Match, a matching that is quick, enables users to locate digital connections almost instantly, across the world.